New TOC, and Biz Stone doesn't think I suck!
I tightened up a few chapters, streamlined some others, and separated some potentially tangential information into its own appendix (information on publishing on a third-party server). The TOC now consists of eight solid chapters and three small appendices, and this makes me happy.
Now I just need to finish it; the 100% completion date is July 25th. Ack! Back to writing.